Advising on Financial Products

This Advanced Apprenticeship is about helping people and companies decide how to manage their money by providing financial advice. There are hundreds of places to put your money, from savings accounts and mortgages to ISAs and insurance policies – and with so many options out there, people need help to make an informed choice.

There are two types of financial adviser – an independent financial adviser (IFA) researches the entire market to give advice and get the best deal for their client. A ‘tied’ financial adviser is employed by a specific bank or building society, and will advise on the products and services offered by their own company.

On this Advanced Apprenticeship, you’ll learn to advise on mortgages, long-term care insurance or other financial matters like pensions and savings depending on the pathway chosen. You’ll be meeting clients, staying up-to-date with financial markets, negotiating prices with providers of financial products and putting together financial plans based on your client discussions.

People work hard for their money, and deciding what to do with it can be daunting – so you’ll need a trustworthy manner and the ability to explain complex matters in simple terms. A good head for figures does help, but being a people person is more important. Financial advisers often work in business environments – a professional manner and a smart appearance are crucial.